Quality meaning - projects we do work on get our full attention and care

The reality now is, more and more people today, are now using their Smart Phones to find a, Product or Service.

If you already own an existing Website

read...
Can I Upgrade my existing Website?
below

If you don't meet that criteria, unfortunately you may have to get a new Website built.

It's not all doom and gloom.

If you get a Website built from scratch today you can be confident that the latest technologies will be used.

If you can't, more than likely the key words your using in your site are not being recognised by google.

This is one area where you would definitely take some action in remedying.

If your Website is not a very old Website, it may only need to be fined tuned to get it to a modern technological standard.

A good analogy would be these Websites live in a building while normal Websites live in houses.

A Website that lives in a house has a unique address while Websites that live in a building all share a common address.

This is where Google gets confused and can't see them, it's that easy.

The other important reason these sites are inferior is because they are not built with good SEO (Search Engine Optimisation) in mind.

For more detailed information on SEO (Search Engine Optimisation) follow this link

Photoshop is a photo editing program, it creates Raster images.

Illustrator is a Vector based program it creates Vector Images.

Some definitions of Web Design also include Web Development which we feel is incorrect.

There is a distinction between the two.

You may of noticed on Trademe, there are jobs for Web Designers, and Jobs for Web Developers.

The two areas of Web Design are:

• Graphic Design &
• User Interface Design

Graphic Design has already been discussed.

Other Graphic Designers may talk about composition, typeface, and paper stock.

But we like to increase our vocabulary by including words like "strategy", "audience", and "getting results".

We know Design, but we also know Marketing.

We not only make you look good, but we will also stake out your niche market and build your identity/brand.

The process includes:
Wire Frames Drawings (for more complex projects) to show how the Website is laid out and how it would function and behave e.g. buttons, slide shows etc..

The Web Developer will use the designs created by the Graphic Designer to create a working Website that will then be uploaded to a server for the public to view and interact with.

Websites are created using a markup language called HTML.

They are styled with a language called CSS. A language called Javascript would be used to animate the Website.

Lastly a Language called PHP would be used to communicate to a Server e.g. for emails etc... and SQL to store information in a database.

This type of Website would be selling goods or services that the consumer would purchase electronically. Most users would use a Visa, Direct Debit Card or have a Pay Pal account to purchase these Goods or Services.

These types of Websites are CMS (Content Management Systems) with the ability to process electronic transactions.

These Websites are the most complicated and expensive Websites to build.

Please Call us or email for more details as each Website is custom built to the needs of the client.

They give you the owner, the ability to add/edit/delete any Good and Service description, Price and Photograph as needed.

Some Websites may only need some minor tweaks other Websites may need more work to them.

It's really a case of making your Website appear to the Search Engines to be a modern day Website even though, visually it may look very dated.

The search engines are looking at the computer code not the visual Website

A good analogy would be a old classic car having a modern day engine and transmission.

It's the performance of the car that is important, not what it looks like.

A good analogy would be, a person buying a car.
The price of a new car can range from $12,000, to a brand new one priced at $85,000.

We find it better to start from "what amount of money have you budgeted for your Website".

Starting at this point and knowing the nature of your business can give us enough information to direct you to the best possible answer for your situation.

Obviously the cost will be reduced if you supply your own art work, copy text etc...

For Tips READ "How to reduce COSTS on your Website"

Graphic Design Charge Out Rates

There may be occasions where certain work will not warrant this Charge Out Fee. On those occasions, the client will be informed of the nature and reason why they do not apply.

After we have spoken to you and formulated a Project Plan Proposal that you agree with, we would then be ready to undertake the work.

Web Based Work

We break Web based Projects into 3 stages. We require a 30% deposit to start the work initially.

At the second stage we get the web project functioning in its raw state. This illustrates to the client how the finished Web Project will look and function.

The title of the Book is the Website's name.

The Chapter's are the titles of the individual Web pages.

It's better to have many short Chapters than just to have a few long Chapters.

You need to understand what your customers want from their perspective, not from your own.

Using the appropriate colours helps because they have a psychology meanings e.g. you wouldn't use the colour "red" for a Bank Website.

1) Supports all devices i.e. Desktop Computers, Notebooks, Tablets, and Smartphone's etc...

A good example would be a potential customer finds your product on a Desktop/Notebook computer. They are in town and they only have their Smartphone with them.
If your web site was designed only for Notebook/desktop computers they would have difficulty viewing or even finding it, due to Google's Mobile search exclusion of Notebook/desktop Websites.

This plan would include the investigative part e.g. verbal questions to graphic files e.g. Photoshop files etc... and related documents.

It starts off with a series of questions to establish the what's, how's, and the who's of the project.

An example of some of the questions are:

• What type of website do you want?
• Is this a brand new site or do you want to update an existing site?
• Have you prepared a detailed requirements document (what I would like in my Website)?
• Have your graphics already been created for the site?
• Will you use multimedia elements (audio, video, etc.) on the site?
• How much content do you currently have and how much will need to be created?
• Have you got any existing social media channels?
• How much time do you want to spend on SEO (search engine optimization)
• Who is going to maintain the site after it has been launched?

The process can also be broken up on a percentage basis as follows:

• 15% Planning
• 25% Interface Design
• 50% Programming
• 5% Testing and Launching of Website
• 5% Project Management & Administration

On occasions any of the above may take longer due to unforeseen circumstances.

Your domain name would appear in the address bar at the top of the web browser.

There are Companies whose business is selling Domain names, they can be found on the Internet.

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We are Sorry for the inconvenience

This article is being edited
We are Sorry for the inconvenience

Digital Marketing means processes involved in promoting and selling and distributing a product or service.

The key word here is "promoting" or in other words "advertising", in our case "on the internet".

The following, lists ways a business could promote their business Online and are further discussed below:

• Blogs/Article writing for your Website
• Blogs/Article writing for other Websites
• Newsletters
• Business Directories
• Other Websites
• Using your own Website Statistical Data

Google loves them because it's an indicator to them that your Website is up to date and is evolving.

It's also a great way to introduce new keywords and keyword phrases for SEO

The other spin off is, it gives new content for existing visitors to read and more variety for new visitors.

It's a great way of keeping everybody informed to the latest technological and general news of your business.

Just submit your article with a link to your Website.

This also helps greatly in the SEO process.

It's just tells Google you have friends i.e. links to other Websites.

They rank popular Websites higher.

You collect e-mail addresses through the subscription process

It's an opportunity to create new sales through promotions

You can inform subscribers of any breaking news, new events, products or services

Another opportunity for article writing is, it will keep an ongoing interest in your business

Some directories ask for a small fee. while others are Free. These again help greatly in the SEO process.

Some people may prefer to go to a directory because of its credibility rather than doing a Google search.

The trick here is to find Websites that will benefit from having a link pointing to your Website.

This is similar to business directories except, that these Websites have a genuine interest in your Website because it gives their Website added value.

These tools are Free. They are provided by your Hosting Company.

A Hosting Company is a company that allows you to place your Website on their Server so the public can view it.

All Websites have this service. How good they are depends on the Hosting Company.

These tools are great to analyze all the incoming traffic to your site

With these tools you can see from what geographical location your visitors are coming from and much more.

for more information Call us or email

SEO or Search Engine Optimisation is the name given to a process that attempts to improve search engine rankings.

In other words, it's the technology that tries to make your Website appear on the top of the first Google/Bing/Yahoo search result page.

Why have a Website if nobody can find you online?

We offer a FREE No Charge SEO (Search Engine Optimisation) assessment for existing Websites.

We don't make wild claims that we can get you on the first search result page in a matter of weeks or months.

Only if it was that "easy".

"Yes" if you pay Google/Bing/Yahoo, your Website will come up on the first page.

Most businesses would rather have their Websites appear at the top of a search page organically (i.e. not to pay) .

It takes time, the clever use of words - excellent modern day programming techniques and following a tailored made process for each individual Website.

One has to think about it realistically.

For example - if there was one plumber in Wellington named No.1 Plumbing.

Obviously "No.1 Plumbing" would rank on the number one spot on the first search result page because they are the only plumbers in Wellington. They have got no competition.

What if there were 100 plumbers?

Get the picture! Only 10 search results on average, fit on one page. That means there will be 10 search result PAGES to display all 100 plumbers.

If all 100 plumbers had there sites done by SEO professionals there still there would only be 10 places on the first page.

What makes the difference is your site being up to date with what the Search Engines are looking for e.g. Google.

SEO (Search Engine Optimisation) is a process that you have to work at constantly and be aware of what your competitors are doing.

These are just a few guidelines that need to be adhered to when designing and implementing a good SEO Website.

There are many books on the subject . I think now you have got a good idea how SEO works and how important it is to your business.